PROJECT NAME

Fashion focused theme Influence on Shopify

ROLE

UI designer

TEAM

Product team at  Eight

TIMELINE

2 months

TOOLS USED

Figma 

Overview

About this project

I created "Influence," a new theme template exclusively for Shopify merchants. This theme blends elegant design with user-friendly features, enhancing both the aesthetics and functionality of Shopify stores. From customizable layouts to seamless product integration, "Influence" empowers merchants to showcase their brand effectively and drive conversions. This project showcases my dedication to innovative e-commerce design solutions. designed a brand new theme template called Influence for Shopify. 

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Reserch

Competitor research / Market research / User persona / (User journey / Paper sketch and prototype / Information Architecture)*

Initial design exploration 

 Low-Mid fidelity Wireframe / Mood board / (User Flow based on IA)*

Design system / High fidelity design

High fidelity design / Design system /  Colour system / Font system / Layout grid / Component system /  Imagery and visuals direction / Art direction / Logo / Imagery and visuals direction

Test/Review/Launch

Design hand over / Review with team / Check real-life consumer’s review

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ART DIRECTION

Look and feel

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Section design

Announcement bar/Header/Quick search      Image with text overlay     Multi-collections     Collection list     Shop the look   and more...

SECTION NAME

Announcement bar/Header/Quick search

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SECTION NAME

Multi-collections

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SECTION NAME

Collection list

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SECTION NAME

Shop the look

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SECTION NAME

Framed image

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SECTION NAME

Lookbook

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SECTION NAME

Story slideshow

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List of other sections

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DEMO STORE

Homepage

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DEMO STORE

Product page

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Design setting and system

Fonts ans Typography     Colour     Spacing      Container     Margin/Max width    Key components/Exmaple 
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Selected Works

Athleisure brand Evoke on ShopifyUI / UX / Web design / E-commerce

Scan App design for TRSUI / UX / APP design / Campaign design

App - Bundle builder designUI / UX / App design

Booking App designUI / UX / APP design / Campaign design

Fashion focused theme Influence on ShopifyUI / UX / Web design / E-commerce

Surfboard brand Momentum WakeUI / Web design / E-commerce

Leather boots brand ByronUI / UX / Web design / E-commerce

Wedding loungewear brand LuxeUI / UX / Web design / E-commerce

Sports collection at Boux AvenueDigital campaign design &art direction / Motion graphic

International women's day campaign at Boux AvenueDigital campaign design &art direction / Motion graphic

LOGO
LOCATION

Guildford, Surrey, UK
Tokushima, Japan

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